Amazon UK
Sony ZV-E10 Mirrorless Vlog Camera (APS‑C Sensor, 4K Video, Flip Screen, Real-Time Eye AF, Ideal for Content Creators)
Current
£549
£48.73 below 90d median
8% below 90d median
90-day median
£597.73
range £463.20–£679
DealIndex score
25 / 100Rarity
9/90 daysAt this price on 9 of last 90 days
verified 4 hours ago · 25 Apr 2026, 09:00 UK.
8% below the 90-day average.
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Last 90 days
Price history
Price points from Keepa. Dashed grey baseline is the 90-day median; green marker is the current price.
Score breakdown
How we scored this 25/100
- Discount depth
- 5/30
- Rarity
- 15/25
- Customer demand
- 0/20
- Cross-retailer
- 5/15
- Freshness
- 0/10
Five independent signals, summed and capped at 100. Full methodology on /methodology.
Trust
Price confidence
- Last checked
- verified 4 hours ago
- 25 Apr 2026, 09:00 UK
- Retailers tracked
- 1 retailer in the last 90 days
- Amazon UK
- 90-day range
- £463.20 — £679
- current price mid-range
- Tracked for
- 1732 days
Buy now or wait?
This product's history shows similar drops reverting within a week. If it's a deal to you at this price, unlikely to hold.
Based on 90 days of price history. Prices can change — we show you what usually happens, not what's guaranteed.
How we decided this is a real deal
We compared the current price against the 90-day price history from Keepa and ran the Amazon UK listing through five independent gates. The result was a score of 25/100. Full methodology.